A public education initiative focused on helping people understand how modern vehicle safety works—and why it matters for everyone on the road.

why automotive safety matters

Automotive safety affects millions of drivers, passengers, and pedestrians every day. As vehicles become more advanced, the systems designed to protect people are also becoming more complex.

Driven to Safety exists to help the public better understand these technologies—so safety decisions are informed, confident, and grounded in real-world understanding.

Built on Industry Collaboration

Driven to Safety is supported by the Automotive Safety Council, whose members include leading suppliers in automotive safety technology. While this initiative is public-facing, it reflects decades of industry knowledge, research, and collaboration focused on improving safety outcomes worldwide.

what we cover

  • Understanding systems designed to protect drivers and passengers in a crash.

  • Technologies that help drivers avoid or reduce the severity of accidents.

  • Safety innovations designed with pedestrians, cyclists, and others in mind.

  • How safety technologies work together—not in isolation.